To start Push Notification campaigns make sure it complies with the ad content and quality guidelines.
Landing page creatives must content must be easy to recognize.
Typos, misleading images, empty pages, etc. are not allowed.
Avoid the use of scare content in creatives, texts and landing pages about the viruses, threats, file damage etc. that can frighten users.
Scary offers with the texts like “Your phone/browser is infected”, “Your phone is under risk”, “Your personal data will be deleted”, “Click here to remove malware” etc. are forbidden.
It is acceptable to use information in creatives, texts and landing pages about possible viruses, potential threats, file damage etc.
Scary offers with the texts like “A virus can/may damage”, “You may have viruses/problems/..”, “Scan completed”, “Click here to fix” are allowed.
Content that offers to enhance your desktop or mobile device is permitted.
It’s not allowed the use of “fake news” with celebrities or politicians’ names for promotion or negative representation of the individuals featured.
Also, It is prohibited to promote the product/diet on behalf of celebrities.
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